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Taking the “Science” out of “Spa”

Scientific Explorer's Spa Science Chemistry KitMy whole (now mostly gone) obsession with making beauty products at home, started last Christmas when I got Michaela a Scientific Explorer’s Spa Science Chemistry Kit. Mika sort of liked it, but I thought the concept of making cosmetics at home was pretty cool. I have to admit that there wasn’t much in the way of “science” to this kit – beyond learning about the interactions of baking soda and citric acid in making bath bombs – but I was happy that at least there was the attempt to make the kit seem scientific.
Well, it seems that Elmer’s, the company which manufactures the kits under its division Scientific Explorer, thinks that attempt may be turning off some: it is now marketing the same kit under the name spakit.jpgTotally Glamorous Spa Kit – carefully omitting the word “science”. Other than that, and the fact that “Spa Science” comes under the brand “Scientific Explorer” while “Spa Kit” comes under the brand “Elmer’s”, the packaging is identical.
You can buy “Spa Science” at Amazon, Target and Barnes & Noble. “Glamorous Spa Kit” is available at Walmart and Toys R Us. Does this say something about the demographics of who shops in those stores and how marketers believe they should approach different demographics?
I don’t know for sure, but it seems to me that Elmer is cynically assuming that some people (poorer people?) will be turned off by a kit if the word “Science” is in it, if there is even the possibility that their daughters (because this is a set which is marketed towards girls and will mostly appeal to girls) will learn something from it. That’s pretty sad – as is the possibility that they might be right.


Update
I wrote to costumer service at Elmer’s with this concern and this is the response I got:
“The reason that Spa Science is marketed under Scientific Explorer and
Totally Glamorous Spa Kit under the Elmer’s name is not related to whether
buyers at one chain will purchase a science kit while those at another will
not. Instead, it goes back to an old arrangement prior to Elmer’s purchase
of Scientific Explorer, whereby certain stores carried the Elmer’s brand and
others, the Scientific Explorer brand. That has since changed and we will be
transitioning away from the Elmer’s brand altogether for future science
products.”
It’s good to know.

Swaptree.com

books.gifIn the last couple of months I’ve become a swaptree addict, and of course, I want to share my addiction with you 🙂
Swaptree is a website that allows you to exchange books you no longer want for books that you do want. It works quite simply: you make a list of the books you have to swap (you enter them into their database by ISPN number) and you make another list of the books you want. When swaptree makes a match you get an e-mail asking you if you want to do the trade. The cool part is that their database allows them to match you with people who want a book that someone who wants a book you have, has – so that makes it more likely that you’ll get a match. You can also go to their website and look at all the books you can trade the ones you listed for. Right now there are about 6,500 books I can trade mine for – but the number has been as high as 13,000 (the more popular a choice in your “have” list is, the more books you’ll be able to trade for).
The swaptree service is free, but you do pay for mailing your own books – that can cost from $2-$4 depending on the size/weight of the book.
So far I’ve made about 15 trades – I’ve gotten 3 Harry Potter books in great condition, a couple of craft books, some novels and some cookbooks. Of course, I’ve also traded most of the most wanted books I have – now I’m mostly left with books people don’t want, so my trades will slow down. BUT, the more people who use swaptree, the more likely I’ll be to find people who want my old college textbooks 🙂
One caveat before I save this post: as cool as swaptree is, it’s not really a way to save money on books. You can often find used books at abebooks and even at amazon.com and barnesandnoble.com for $4, including shipping, and of course, you can find books at local librarysales for pennies. And taking the books to the post office is a pain. BUT, there is something just fun about trading.

Good day @ the Flea Market

I just came back from the flea market, and I have to say that I scored! I got 4 activity kits for just $4.50 (and a package of 8 1/2 x 11 mailing envelopes for 50c more).
color tattoo bookletThe kids’ favorite so far is a color tattoo booklet which comes with a couple of hundred beautiful temporary tattoos (lots of colorful hearts and flowers). Camila has already put on six and I don’t think she has any intention of stopping anytime soon. I have ended up with one on my arm as well.

Alex Magic Color Sand kitThen I got an Alex Magic Color Sand kit (it must be an old one as I can’t find it online). As far as I can tell, it’s all complete and unused. It has four containers of “magic” sand, which apparently changes color when mixed with water, and ten molds to make color sand shapes that will harden overnight. Sounds like a fun project and the kids are eager to try it.

Wacky Window Art: Book & KitI also got a Wacky Window Art!: Book & Kit. It has been used, I guess we’ll have to see how much of the window paint is there (and not dry) – but the stencils and instruction book are there.

Alex My Scrapbook kitFinally, I got an Alex My Scrapbook kit. It was very lightly used. A little girl named Ava personalized the front cover, but it’s simple enough to remove her cover. It came with most of what the original set came with, minus the glue, glue pen and glitter glue. I’d been thinking of buying that kit for a while (though later I decided to go with the Totally Me! – It’s A Girls Life Scrapbook Kit from Toys R’ Us, which is clearly a much better deal than the Alex one), and you can imagine my pleasure at finding it for $2!
twinteacups.jpgNot all that I found was for the girls. I got myself two cups of tea, sans their saucers, but I can’t complain for $1 each.

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